http://timkastelle.org/blog/2009/10/strategies-for-getting-ideas-to-spread/ Designed in Brisbane by Tim Kastelle & John Steen Fri, 10 Feb 2012 06:15:12 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://timkastelle.org/blog/2009/10/strategies-for-getting-ideas-to-spread/comment-page-1/#comment-3031 A Few Innovation Ideas « Innovation Strategy « Innovation Leadership Network Fri, 01 Jan 2010 21:20:50 +0000 http://timkastelle.org/blog/?p=603#comment-3031 [...] The first is a profile of Duncan Watts from Fast Company. The article looks at the question of whether or not you need to spread ideas primarily through targeting superconnectors, an idea put forward by Malcolm Gladwell in The Tipping Point. Watts suggests that peoples’ tendency to be receptive to new ideas has a greater impact on whether the idea spreads than who starts spreading the idea does. This result is very similar to the findings of our colleague Andrew Stephen. [...] [...] The first is a profile of Duncan Watts from Fast Company. The article looks at the question of whether or not you need to spread ideas primarily through targeting superconnectors, an idea put forward by Malcolm Gladwell in The Tipping Point. Watts suggests that peoples’ tendency to be receptive to new ideas has a greater impact on whether the idea spreads than who starts spreading the idea does. This result is very similar to the findings of our colleague Andrew Stephen. [...]

]]> http://timkastelle.org/blog/2009/10/strategies-for-getting-ideas-to-spread/comment-page-1/#comment-2462 Articles about Viral Marketing as of October 19, 2009 | The Lessnau Lounge Sun, 29 Nov 2009 09:40:15 +0000 http://timkastelle.org/blog/?p=603#comment-2462 [...] Account was, I had to share it with others.  My passion is to help people to become debt free. strategies for getting ideas to spread – timkastelle.org 10/17/2009 Here’s our friend Andrew Stephen on getting ideas to spread [...] [...] Account was, I had to share it with others.  My passion is to help people to become debt free. strategies for getting ideas to spread – timkastelle.org 10/17/2009 Here’s our friend Andrew Stephen on getting ideas to spread [...]

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