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the state of media


Here’s a video from Bob Garfield discussing the main ideas in his book The Chaos Scenario:

The Chaos Scenario from Greg Stielstra on Vimeo.

He has a lot of stats and a lot of stories that make the point about how all of the media business models have been breaking down recently. His recommendation is based around an idea Garfield calls ‘Listenomics’, which is mainly oriented around getting closer to customers. The second part is not as convincing the first for me, but it’s an interesting and entertaining video.

There’s more on his blog for the book too, including this entry with links to several excerpts.

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